<head>
</head>
<body>
<table border="0" cellspacing="0" cellpadding="0" width="640">
<tr>
<td colspan="3">
<div><a target="_blank" href="#"><img style="display: block" border="0" alt="" width="640" height="40" src="http://www.singaporebrand.org/brandbank-template/images/header-img-1.jpg" /></a></div>
</td>
</tr>
<tr>
<td height="5" colspan="3"> </td>
</tr>
<tr>
<td colspan="3"><img style="display: block" border="0" alt="" width="640" height="115" src="http://www.strategicom.com/images/stories/juneedmbb2.jpg" /></td>
</tr>
<tr>
<td colspan="3" align="left">
<p style="font-family: arial, helvetica, sans-serif; color: #993333; font-size: 18px; font-weight: normal">What Is Your Brand Worth If You Are Buying It?</p>
</td>
</tr>
<tr>
<td colspan="3" align="left">
<div style="text-align: justify; line-height: 120%; font-style: italic; font-family: arial, helvetica, sans-serif; color: #666666; font-size: 12px">By Mervin Teo, Consultant, StrategiCom</div>
</td>
</tr>
<tr>
<td height="5" colspan="3"> </td>
</tr>
<tr>
<td colspan="3">
<p style="text-align: justify; line-height: 125%; font-family: arial, helvetica, sans-serif; color: #000000; font-size: 13px"><span style="color: #333333"><span class="newbody"><span style="color: #000000"><span style="color: #333333"><span class="newbody"><span style="color: #000000">To determine if you have a valuable brand, ask yourself: if you had to buy it from someone else, how much would you pay? 100 million? How about one billion? Within the context of a Merger & Acquisition, brand valuation makes a significant difference in your actual business value.</span></span></span></span></span></span></p>
</td>
</tr>
<tr>
<td height="5" colspan="3"> </td>
</tr>
<tr>
<td valign="middle" width="370" align="left">
<div style="font-style: italic; font-family: arial, helvetica, sans-serif; color: #cc9933; font-size: 9px">Register an account with StrategiCom to view BrandBank articles.</div>
</td>
<td valign="top" width="135" align="left">
<div><a target="_blank" href="http://mail-list.webvis.net/lt/t_go.php?i=13852&e=MTQ3NTk5NDA=&l=-http--www.strategicom.com/index.php/monthly-articles/2010.html"><img style="display: block" border="0" alt="View Article" width="120" height="29" src="http://www.singaporebrand.org/wp-content/uploads/View-Article1.jpg" /></a></div>
</td>
<td valign="top" width="135" align="left">
<div><a target="_blank" href="http://mail-list.webvis.net/lt/t_go.php?i=13852&e=MTQ3NTk5NDA=&l=-http--www.strategicom.com/index.php--Q-option--E-com_user--A-task--E-register--A-Itemid--E-63"><img style="display: block" border="0" alt="" width="120" height="29" src="http://www.singaporebrand.org/brandbank-template/images/register-button.jpg" /></a></div>
</td>
</tr>
</table>
<p><br />
</p>
<p>To Unsubscribe, please <a href="http://mail-list.webvis.net/box.php?funcml=unsub2&nl=4251&mi=13852&email=inn-bugs%40isc.org">click here</a>.</p><br><img src="http://mail-list.webvis.net/lt/t_go.php?i=13852&e=MTQ3NTk5NDA=&l=open" width="1" height="1" border="0"></body>